Octo Taco is a fictional seafood taco restaurant based in Portland, Maine that was invented for MOO. It was designed to be inspiration for customers on different ways to use the MOO products for their brand. The final images were used for social media, on the blog, for email campaigns and as banner ads.
Art direction, concepting, graphic design, illustration
Kim Watson (concepting, copywriting), Tais Sirote (styling, photography), Emily Wheeler (styling, retouching), Raz Pastean (video production, video editing)
