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MOO "In Real Life" Series

To inspire customers to use MOO products, I was tasked with creating fictional brands. With each of those brands I thought up names, created branding, and designed print collateral to highlight each product we were marketing. These images were used for social media, email campaigns and banner ads.

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My Role

Graphic design and art direction

the Team

Tais Sirote (photography, art direction), Emily Wheeler (styling, retouching), Rob Mayhew (copy writing)